Zero Tolerance
Zero Tolerance
With nation's economic downturn forcing more and more National Football League sponsors to tighten their belts and cut back money on advertising, many franchises will be looking forward to exploring new areas to create revenue.

Earlier this month the Houston Texans acknowledged that they are looking into capitalizing on a new rule that allows NFL teams to allow corporate logos and even messages to infiltrate the official team practice jerseys.

According to reports, Zero Tolerance Entertainment claims that it has approached the Texans regarding the availability of marketing space. However, this is surely a road in which the league will certainly not tread.

In a day where NFL has take harsh stands against issues like legalized gambling, they will not want
to deal with Zero Tolerance. The company was founded in 2002 by Greg Alves is an an American pornographic film studio.

In a press release issue by Zero Tolerance, the company claimed that they have offer the Texans a contract with "several zeros." Their idea is for every team in the NFL to begin the season with the statement, "They'll have Zero Tolerance for losing."

The company acknowledges that their offer will most likely not be taken seriously, however they contend that there is some undeniable synergy between the NFL and their namesake.

It is true that the likelihood of an alliance between the National Football League and the porn industry is somewhat out of the realm of possibility, however the door is now clearly open for all sorts of offers from some of the most outlandish suitors with money to spend.